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Business Accounting
Virtual CFO services for business owners.
You do not need a full-time CFO to make CFO-level decisions. Elephant Advisory gives growing businesses in Melbourne senior financial strategy, forecasting, KPI reporting, cash flow oversight and practical advice without adding another executive salary to the payroll.

Led by Sam Draper
CFO-level thinking for businesses ready to grow up.
DECISION MAKING
You get senior financial thinking without hiring a full-time CFO. We bring commercial strategy, reporting discipline and financial modelling into the business decisions you are already making.
REVENUE STRATEGY
More revenue is not always the answer. We help you identify the right targets, build forecasts around them, and turn the numbers into a clear plan your team can actually follow.
FINANCIAL GOVERNANCE
Better businesses run on rhythm. We create management reports, KPI dashboards and review cycles so performance is measured, discussed and improved consistently.
PROFIT LEAKAGE
Profit leaks hide in pricing, payroll, overheads, systems and slow decisions. We help find them, fix them, and make your financial operations work harder for the business.
In short:A virtual CFO gives a growing business senior financial strategy, forecasting, KPI reporting and cash flow oversight without a full-time executive salary. Elephant Advisory provides virtual CFO support to growing Melbourne businesses.
Led by Sam Draper, Director & Head of Accounting · Chartered Accountant (CA) · Xero specialist.
What’s included
Outsourced CFO support without the full-time CFO cost.
From forecasting and scenario planning to management reporting and cash flow oversight, we give you the financial control a growing business needs before the pressure shows up.
Financial Modelling
We build financial models that show what your business can afford, where profit is created, and what happens if revenue, costs, pricing or headcount changes.
Scenario Planning
Before you hire, expand, invest or cut costs, we model the likely outcomes so you can make the call with numbers instead of nerves.
Budgeting and Forecasting
We create practical budgets and rolling forecasts that connect your goals to cash flow, profit, tax, payroll and the decisions your team needs to make each month.
KPI Reporting
We identify the KPIs that actually drive the business, build the reporting rhythm, and help you focus on the numbers that lead to action — not vanity dashboards.
Monthly CFO Reviews
We meet with you regularly to review performance, explain what the numbers mean, challenge assumptions and agree on the next commercial moves.
Cash Flow Oversight
We help you see cash pressure before it hits, plan for tax and supplier obligations, and avoid the trap of growing revenue while starving the bank account.
Who it’s for
Most businesses do not have a revenue problem. They have a financial visibility problem.
If you are making decisions from old reports, gut feel, or a spreadsheet nobody trusts, growth becomes expensive. A Virtual CFO gives you the numbers, rhythm and commercial direction to lead properly.
Structures we plan for
Sole traders
Partnerships
Companies
Family trusts
SMSFs
Not sure yours still fits? Business structure review
Industries we know well
Why us
Growth gets dangerous when the numbers are unclear.
Revenue can rise while profit disappears. Cash can look fine until payroll, tax and supplier bills collide. We help you see what is really happening before it turns into a crisis.
Going it alone
Decisions made from gut feel
No clear view of profit or cash flow
Budgets that never guide the business
Growth plans with no financial model
KPI reports nobody uses
With Elephant Advisory
Forecasts that show the path forward
Cash flow visibility before pressure hits
Budgets tied to real business goals
Scenario planning before big decisions
KPI reporting that drives action
“Most business owners do not need another report. They need someone who can turn the numbers into better decisions, faster action and fewer expensive surprises. That is the job of a Virtual CFO.”
Your accountants
Qualified, Xero-certified and easy to reach
FAQ
Virtual CFO questions, answered plainly.
No jargon, no corporate theatre — just what business owners usually want to know before bringing in CFO-level support.
If you are making important financial decisions without reliable data, struggling with cash flow, or simply not sure whether your business is on track, a Virtual CFO can make a significant difference. It is the level of financial oversight most growing businesses need but rarely have.
For most small businesses, a monthly review is ideal. If your business is going through a period of rapid growth or a tough patch, more frequent check-ins can make a real difference.
It gives you visibility, reduces stress, and puts you in a position to make smarter decisions. Better cash flow management means fewer nasty surprises, less reliance on debt, and more confidence from both you and your lenders.
If you are unsure where your money is going, struggling to pay bills on time, or just flying blind month to month, then yes. A good accountant will not just track your cash flow but actively help you improve it.
A cash flow forecast maps out your expected income and expenses over a set period so you can see potential shortfalls before they hit. Every small business benefits from having one, especially if your income is seasonal or irregular.
Yes. Xero gives you and your accountant real-time access to your financial data, making cash flow monitoring, reporting, and forecasting significantly faster and more accurate. We will get you set up and confident using it.
General information only. Talk to your accountant about your circumstances.
Business Accounting
Virtual CFO services for business owners.
You do not need a full-time CFO to make CFO-level decisions. Elephant Advisory gives growing businesses in Melbourne senior financial strategy, forecasting, KPI reporting, cash flow oversight and practical advice without adding another executive salary to the payroll.

Led by Sam Draper
CFO-level thinking for businesses ready to grow up.
DECISION MAKING
You get senior financial thinking without hiring a full-time CFO. We bring commercial strategy, reporting discipline and financial modelling into the business decisions you are already making.
REVENUE STRATEGY
More revenue is not always the answer. We help you identify the right targets, build forecasts around them, and turn the numbers into a clear plan your team can actually follow.
FINANCIAL GOVERNANCE
Better businesses run on rhythm. We create management reports, KPI dashboards and review cycles so performance is measured, discussed and improved consistently.
PROFIT LEAKAGE
Profit leaks hide in pricing, payroll, overheads, systems and slow decisions. We help find them, fix them, and make your financial operations work harder for the business.
In short:A virtual CFO gives a growing business senior financial strategy, forecasting, KPI reporting and cash flow oversight without a full-time executive salary. Elephant Advisory provides virtual CFO support to growing Melbourne businesses.
Led by Sam Draper, Director & Head of Accounting · Chartered Accountant (CA) · Xero specialist.
What’s included
Outsourced CFO support without the full-time CFO cost.
From forecasting and scenario planning to management reporting and cash flow oversight, we give you the financial control a growing business needs before the pressure shows up.
Financial Modelling
We build financial models that show what your business can afford, where profit is created, and what happens if revenue, costs, pricing or headcount changes.
Scenario Planning
Before you hire, expand, invest or cut costs, we model the likely outcomes so you can make the call with numbers instead of nerves.
Budgeting and Forecasting
We create practical budgets and rolling forecasts that connect your goals to cash flow, profit, tax, payroll and the decisions your team needs to make each month.
KPI Reporting
We identify the KPIs that actually drive the business, build the reporting rhythm, and help you focus on the numbers that lead to action — not vanity dashboards.
Monthly CFO Reviews
We meet with you regularly to review performance, explain what the numbers mean, challenge assumptions and agree on the next commercial moves.
Cash Flow Oversight
We help you see cash pressure before it hits, plan for tax and supplier obligations, and avoid the trap of growing revenue while starving the bank account.
Who it’s for
Most businesses do not have a revenue problem. They have a financial visibility problem.
If you are making decisions from old reports, gut feel, or a spreadsheet nobody trusts, growth becomes expensive. A Virtual CFO gives you the numbers, rhythm and commercial direction to lead properly.
Structures we plan for
Sole traders
Partnerships
Companies
Family trusts
SMSFs
Not sure yours still fits? Business structure review
Industries we know well
Why us
Growth gets dangerous when the numbers are unclear.
Revenue can rise while profit disappears. Cash can look fine until payroll, tax and supplier bills collide. We help you see what is really happening before it turns into a crisis.
Going it alone
Decisions made from gut feel
No clear view of profit or cash flow
Budgets that never guide the business
Growth plans with no financial model
KPI reports nobody uses
With Elephant Advisory
Forecasts that show the path forward
Cash flow visibility before pressure hits
Budgets tied to real business goals
Scenario planning before big decisions
KPI reporting that drives action
“Most business owners do not need another report. They need someone who can turn the numbers into better decisions, faster action and fewer expensive surprises. That is the job of a Virtual CFO.”
Your accountants
Qualified, Xero-certified and easy to reach
FAQ
Virtual CFO questions, answered plainly.
No jargon, no corporate theatre — just what business owners usually want to know before bringing in CFO-level support.
If you are making important financial decisions without reliable data, struggling with cash flow, or simply not sure whether your business is on track, a Virtual CFO can make a significant difference. It is the level of financial oversight most growing businesses need but rarely have.
For most small businesses, a monthly review is ideal. If your business is going through a period of rapid growth or a tough patch, more frequent check-ins can make a real difference.
It gives you visibility, reduces stress, and puts you in a position to make smarter decisions. Better cash flow management means fewer nasty surprises, less reliance on debt, and more confidence from both you and your lenders.
If you are unsure where your money is going, struggling to pay bills on time, or just flying blind month to month, then yes. A good accountant will not just track your cash flow but actively help you improve it.
A cash flow forecast maps out your expected income and expenses over a set period so you can see potential shortfalls before they hit. Every small business benefits from having one, especially if your income is seasonal or irregular.
Yes. Xero gives you and your accountant real-time access to your financial data, making cash flow monitoring, reporting, and forecasting significantly faster and more accurate. We will get you set up and confident using it.
General information only. Talk to your accountant about your circumstances.
Business Accounting
Virtual CFO services for business owners.
You do not need a full-time CFO to make CFO-level decisions. Elephant Advisory gives growing businesses in Melbourne senior financial strategy, forecasting, KPI reporting, cash flow oversight and practical advice without adding another executive salary to the payroll.

Led by Sam Draper
CFO-level thinking for businesses ready to grow up.
DECISION MAKING
You get senior financial thinking without hiring a full-time CFO. We bring commercial strategy, reporting discipline and financial modelling into the business decisions you are already making.
REVENUE STRATEGY
More revenue is not always the answer. We help you identify the right targets, build forecasts around them, and turn the numbers into a clear plan your team can actually follow.
FINANCIAL GOVERNANCE
Better businesses run on rhythm. We create management reports, KPI dashboards and review cycles so performance is measured, discussed and improved consistently.
PROFIT LEAKAGE
Profit leaks hide in pricing, payroll, overheads, systems and slow decisions. We help find them, fix them, and make your financial operations work harder for the business.
In short:A virtual CFO gives a growing business senior financial strategy, forecasting, KPI reporting and cash flow oversight without a full-time executive salary. Elephant Advisory provides virtual CFO support to growing Melbourne businesses.
Led by Sam Draper, Director & Head of Accounting · Chartered Accountant (CA) · Xero specialist.
What’s included
Outsourced CFO support without the full-time CFO cost.
From forecasting and scenario planning to management reporting and cash flow oversight, we give you the financial control a growing business needs before the pressure shows up.
Financial Modelling
We build financial models that show what your business can afford, where profit is created, and what happens if revenue, costs, pricing or headcount changes.
Scenario Planning
Before you hire, expand, invest or cut costs, we model the likely outcomes so you can make the call with numbers instead of nerves.
Budgeting and Forecasting
We create practical budgets and rolling forecasts that connect your goals to cash flow, profit, tax, payroll and the decisions your team needs to make each month.
KPI Reporting
We identify the KPIs that actually drive the business, build the reporting rhythm, and help you focus on the numbers that lead to action — not vanity dashboards.
Monthly CFO Reviews
We meet with you regularly to review performance, explain what the numbers mean, challenge assumptions and agree on the next commercial moves.
Cash Flow Oversight
We help you see cash pressure before it hits, plan for tax and supplier obligations, and avoid the trap of growing revenue while starving the bank account.
Who it’s for
Most businesses do not have a revenue problem. They have a financial visibility problem.
If you are making decisions from old reports, gut feel, or a spreadsheet nobody trusts, growth becomes expensive. A Virtual CFO gives you the numbers, rhythm and commercial direction to lead properly.
Structures we plan for
Sole traders
Partnerships
Companies
Family trusts
SMSFs
Not sure yours still fits? Business structure review
Industries we know well
Why us
Growth gets dangerous when the numbers are unclear.
Revenue can rise while profit disappears. Cash can look fine until payroll, tax and supplier bills collide. We help you see what is really happening before it turns into a crisis.
Going it alone
Decisions made from gut feel
No clear view of profit or cash flow
Budgets that never guide the business
Growth plans with no financial model
KPI reports nobody uses
With Elephant Advisory
Forecasts that show the path forward
Cash flow visibility before pressure hits
Budgets tied to real business goals
Scenario planning before big decisions
KPI reporting that drives action
“Most business owners do not need another report. They need someone who can turn the numbers into better decisions, faster action and fewer expensive surprises. That is the job of a Virtual CFO.”
Your accountants
Qualified, Xero-certified and easy to reach
FAQ
Virtual CFO questions, answered plainly.
No jargon, no corporate theatre — just what business owners usually want to know before bringing in CFO-level support.
If you are making important financial decisions without reliable data, struggling with cash flow, or simply not sure whether your business is on track, a Virtual CFO can make a significant difference. It is the level of financial oversight most growing businesses need but rarely have.
For most small businesses, a monthly review is ideal. If your business is going through a period of rapid growth or a tough patch, more frequent check-ins can make a real difference.
It gives you visibility, reduces stress, and puts you in a position to make smarter decisions. Better cash flow management means fewer nasty surprises, less reliance on debt, and more confidence from both you and your lenders.
If you are unsure where your money is going, struggling to pay bills on time, or just flying blind month to month, then yes. A good accountant will not just track your cash flow but actively help you improve it.
A cash flow forecast maps out your expected income and expenses over a set period so you can see potential shortfalls before they hit. Every small business benefits from having one, especially if your income is seasonal or irregular.
Yes. Xero gives you and your accountant real-time access to your financial data, making cash flow monitoring, reporting, and forecasting significantly faster and more accurate. We will get you set up and confident using it.
General information only. Talk to your accountant about your circumstances.
Phone
OFFICE HOURS
Mon to Fri: 8.30am - 6.00pm
By appointment only.
Elephant Financial Pty Ltd (ABN 38 611 576 240) trading as Elephant Advisory is an authorised credit representative (ACR 487962) of Yellow Brick Road Aggregation Pty Ltd (formerly Vow Financial Pty Ltd) (ABN 66 138 789 161), Australian Credit Licence 390261. Accounting and tax services are provided by Elephant Tax Pty Ltd (ABN 39 626 563 755), bookkeeping by Elephant Bookkeeping Pty Ltd (ABN 49 682 979 139), digital marketing by Elephant Digital Pty Ltd (ABN 72 692 273 091) and offshore staffing by Elephant Teams Pty Ltd (ABN 24 656 874 789). The ultimate holding company is Elephant Ventures Pty Ltd (ABN 86 660 006 771).
Phone
OFFICE HOURS
Mon to Fri: 8.30am - 6.00pm
By appointment only.
Elephant Financial Pty Ltd (ABN 38 611 576 240) trading as Elephant Advisory is an authorised credit representative (ACR 487962) of Yellow Brick Road Aggregation Pty Ltd (formerly Vow Financial Pty Ltd) (ABN 66 138 789 161), Australian Credit Licence 390261. Accounting and tax services are provided by Elephant Tax Pty Ltd (ABN 39 626 563 755), bookkeeping by Elephant Bookkeeping Pty Ltd (ABN 49 682 979 139), digital marketing by Elephant Digital Pty Ltd (ABN 72 692 273 091) and offshore staffing by Elephant Teams Pty Ltd (ABN 24 656 874 789). The ultimate holding company is Elephant Ventures Pty Ltd (ABN 86 660 006 771).
Phone
OFFICE HOURS
Mon to Fri: 8.30am - 6.00pm
By appointment only.
Elephant Financial Pty Ltd (ABN 38 611 576 240) trading as Elephant Advisory is an authorised credit representative (ACR 487962) of Yellow Brick Road Aggregation Pty Ltd (formerly Vow Financial Pty Ltd) (ABN 66 138 789 161), Australian Credit Licence 390261. Accounting and tax services are provided by Elephant Tax Pty Ltd (ABN 39 626 563 755), bookkeeping by Elephant Bookkeeping Pty Ltd (ABN 49 682 979 139), digital marketing by Elephant Digital Pty Ltd (ABN 72 692 273 091) and offshore staffing by Elephant Teams Pty Ltd (ABN 24 656 874 789). The ultimate holding company is Elephant Ventures Pty Ltd (ABN 86 660 006 771).
